NATIVA™ Wool & Cotton chooses TextileGenesis™ to deliver farm-to-garment traceability for natural fibers
Paris – June 23, 2026 – NATIVA™, the globally recognized ingredient brand offering traceable natural fiber solutions, is launching its NATIVA™ Wool and NATIVA™ Cotton programs on TextileGenesis™, a Lectra company. Using TextileGenesis’ fiber-to-retail (FTR) module and Fibercoin™ technology, the rollout replaces PDF-based Transaction Certificates with a secure digital chain of custody. From certified farms […]