News Archives - TextileGenesis®

OnceMore® from Södra brings end-to-end traceability for circular MMCF using TextileGenesis™

Reshad Zia — Tue, 17 Mar 2026 08:30:00 +0000

Paris – March 17, 2026 – OnceMore® from Södra, the world’s first large-scale process for recycling blended fabrics into high‑quality dissolving pulp, will begin using TextileGenesis, a Lectra company, to strengthen traceability from raw material to retail across the value chain. OnceMore® produces dissolving pulp made from blended textile waste and wood sourced from responsibly managed Swedish forests. By integrating TextileGenesis, OnceMore® supports the growing need for verified data and secure, transparent tracking throughout increasingly complex supply chain.

Traceability as a foundation for circular MMCF and regulatory readiness

The implementation marks a key milestone for scaling circular MMCF, highlighting the role of digital traceability. It establishes a verified digital chain for OnceMore® materials, ensuring full chain–of-custody from pulp and fiber production through to finished garments. By unifying material movement and supply‑chain data into a single system, the rollout enhances transparency across tiers and geographies and increases supplier participation. Traceability from raw material to retail will give OnceMore® and its brand partners access to a verified digital chain of custody. This strengthens authenticated recycled‑content claims and provides a stronger data foundation for product‑level disclosures, reporting, and upcoming regulatory requirements, particularly in preparation for the EU Digital Product Passport (DPP).

TextileGenesis’ Fibercoin token technology will be used to generate digital tokens linked to material volumes, creating a secure and verified digital footprint at each transformation stage. This approach strengthens integrity across complex supply chains and supports scalable circularity programs beyond fragmented, manual documentation.

“Traceability across the value chain relies on reliable data and clear documentation,” said Tina Lemke, Marketing & Brand Experience Manager at OnceMore®.“ By introducing [waste and wood-to-retail] traceability through the TextileGenesis platform, we strengthen the integrity of our chain of custody and give our customers verified information about how materials move through each production step.”

Delivering scalable traceability through supplier enablement and platform excellence

OnceMore® supply chain partners are being onboarded to the TextileGenesis platform with structured implementation support. Suppliers will conduct transactions using TextileGenesis’ Fibercoin modules, enabling consistent data capture across the chain and creating visibility into material flow and supply chain participation.

“OnceMore® is one of the strongest circular innovations in MMCF today, and this rollout shows what it looks like to operationalize traceability at scale,” said Amit Gautam, Founder & CEO of TextileGenesis. “By embedding traceability directly into material transactions, this rollout creates the verified data infrastructure needed for regulatory compliance, brand accountability, and credible circularity claims.”

About TextileGenesis®

Founded in 2018, TextileGenesis, a Lectra company, provides a Software as a Service (SaaS) platform that enables fashion brands and sustainable textile manufacturers to ensure a reliable, secure and fully digital traceability of their textiles, from the fiber to the consumer, and thereby guarantee their authenticity and origins. The platform provides traceability for textiles, leather and footwear, employing fiber forwards traceability for sustainable and certified materials and Supply Chain discovery approach to traceability for conventional materials.

Its innovative traceability mechanism, which addresses both ends of the textile value chain, as well as its network of partners for material certification, and its technology platform guarantee the exchange and tracking of reliable and secure data throughout a material’s life cycle. TextileGenesis platform also identifies and flags supply chain compliance/legal risks across the value chain from tier 1-4 for brands.

About Lectra

At the forefront of innovation since its founding in 1973, Lectra provides industrial intelligence technology solutions – combining software in SaaS mode, cutting equipment, data, and associated services – to players in the fashion, automotive and furniture industries. Lectra accelerates the transformation and success of its customers in a world in perpetual motion thanks to the key technologies of Industry 4.0: AI, big data, cloud and the Internet of Things.

The Group is present in more than one hundred countries. The production sites for its cutting equipment are located in France, China and the United States. Lectra’s 2,800 employees are driven by three core values: being open-minded thinkers, trusted partners and passionate innovators. They all share the same concern for social responsibility, which is one of the pillars of Lectra’s strategy to ensure its sustainable growth and that of its customers.

Lectra reported revenues of €507 million in 2025, including €89 million in SaaS revenues. The Company is listed on Euronext, and is included in the CAC All Shares, CAC Technology, EN Tech Leaders and ENT PEA-PME 150 indices.

For more information, visit lectra.com.

About OnceMore®

OnceMore® produces high-quality dissolving pulp made of blended textile waste and wood from sustainably managed Swedish forests. It is the world’s first large-scale process for recycling blended fabrics and one solution to circularity for MMCF products. OnceMore® is a part of Södra, Sweden’s largest forest owners’ association, which has a world leading industry that processes forest raw material into renewable products.

OnceMore® was introduced to the market in 2019. At the beginning they had a content of 3% blended textile waste, today the product contains 20% blended textile waste. The aim is to reach a 50% blended textile waste content in the product. The operation is based in Sweden at one of Södra’s mill in located in Mörrum.

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OEKO-TEX® chooses TextileGenesis to advance digital traceability for organic cotton

Reshad Zia — Tue, 20 Jan 2026 07:14:00 +0000

Paris – January 20, 2026 – OEKO-TEX® today announced a full collaboration with TextileGenesis, a Lectra company, to digitally trace and authenticate organic cotton, strengthening fraud prevention across the supply chain. This announcement follows a successful pilot and brings together OEKO-TEX®’s certification expertise and closed testing system with TextileGenesis’ digital traceability platform to deliver a secure, end-to-end solution for managing certified organic cotton flows. At its core is the digitization of Transaction Certificates, bringing physical material movements and certification data together on a single solution and replacing fragmented, paper-based processes.

Organic cotton continues to gain strategic importance in the global textile and apparel industry as brands, regulators, and consumers increasingly demand credible sustainability claims and verified supply chains. This trend is reflected in the rapid expansion of the OEKO-TEX® ORGANIC COTTON certification, which recorded a 381% year-over-year growth by 31 December 2025.

As volumes grow, so does the need for credible, fraud-resistant certification systems. Against this backdrop, OEKO-TEX® chose TextileGenesis to take a future-facing approach to organic cotton certification, tackling one of the industry’s most pressing challenges: fraud prevention through the digitization of Transaction Certificates in organic cotton supply chains.

From fiber to data: Building a secure digital chain of custody

A key component is TextileGenesis’ token-based fibercoin technology, which links each physical shipment of organic cotton to a unique digital token within a closed-loop system. This approach enables transparent, tamper-resistant traceability from fiber to finished product, while significantly reducing administrative effort for ginners, spinners, manufacturers, and brands.

“OEKO-TEX® plays an important role in setting trusted standards for organic cotton across the textile industry, and we’re pleased to collaborate with the OEKO-TEX® Organic Cotton Standard on this initiative,” says Amit Gautam, CEO of TextileGenesis.

“By using TextileGenesis’ pioneering Fibercoin technology, we are creating a digital chain of custody for OEKO-TEX® certified organic cotton and eliminating pdf/paper-based Transaction Certificates. This collaboration helps ensure that organic cotton claims are easier to manage and verifiable at scale.”

The initiative builds on OEKO-TEX®’s established in-house GMO testing, conducted exclusively within its 17 international testing institutes. Both raw fiber and raw yarn are tested, ensuring that organic standards are verified at the very beginning of the supply chain and consistently upheld throughout. From a strategic perspective, the cooperation marks an important milestone in OEKO-TEX®’s broader digital roadmap. According to OEKO-TEX® CEO Dr. Alfred J. Beerli, the collaboration is a natural next step: “Working with TextileGenesis is a key part of how we are moving our certification system into the digital future. Secure, transparent, and data-driven processes strengthen the integrity of OEKO-TEX® while making certification more efficient and scalable – especially for organic cotton certified by us.”

The digitization of Transaction Certificates for OEKO-TEX® ORGANIC COTTON is intentionally designed as a starting point. “We see this as a pilot with much wider potential,” Dr. Beerli explains. “Once established, this approach can be extended step by step to other OEKO-TEX® certifications and product groups.” Laying the groundwork for the next phase of certification, this next phase in the collaboration builds on the success of a traceability pilot launched in 2025 involving eleven supply chain actors. It enabled OEKO-TEX® to trace selective organic cotton supply chains across India and Bangladesh, involving ginning, spinning mills, fabric mills, and certification bodies. Feedback from suppliers demonstrated strong acceptance of the digital approach, highlighting high usability, effective training, and comprehensive support. Companies such as KKP Spinning Mills Pvt. Ltd., Milan Ginning Pressing Limited, and Atlas Export Enterprises agreed that the collaboration strengthened compliance and trust across the certified supply chain.

OEKO-TEX® and TextileGenesis will now continue to jointly develop the platform, with the aim of scaling digital Transaction Certificates across additional organic cotton supply chains. Looking ahead, digital platforms will play a central role in safeguarding trust in textile certifications. “Real-time transparency and interoperability will be essential going forward,” predicts Dr. Beerli. “Our ambition is not only to keep pace with industry developments, but to actively help shape future-ready certification standards.”

About TextileGenesis:

Founded in 2018, TextileGenesis, a Lectra company, provides a Software as a Service (SaaS) platform that enables fashion brands and sustainable textile manufacturers to ensure reliable, secure, and fully digital traceability of their textiles, from the fiber to the consumer, and thereby guarantee their authenticity and origins. The platform provides traceability for textiles, leather, and footwear, employing fiber-forward traceability for sustainable and certified materials and a Supply Chain discovery approach to traceability for conventional materials.

Its innovative traceability mechanism, which addresses both ends of the textile value chain, as well as its network of partners for material certification and its technology platform, guarantees the exchange and tracking of reliable and secure data throughout a material’s life cycle. The TextileGenesis platform also identifies and flags supply chain compliance/legal risks across the value chain from tier 1–4 for brands.

About Lectra:

At the forefront of innovation since its founding in 1973, Lectra provides industrial intelligence technology solutions—combining software in SaaS mode, cutting equipment, data, and associated services—to players in the fashion, automotive, and furniture industries. With boldness and passion, Lectra accelerates the transformation and success of its customers in a world in perpetual motion thanks to the key technologies of Industry 4.0: AI, big data, cloud, and the Internet of Things.

The Group is present in more than one hundred countries. It operates three production sites for its cutting equipment, located in France, China, and the United States. Lectra’s 3,000 employees are driven by three core values: being open-minded thinkers, trusted partners, and passionate innovators. They all share the same commitment to social responsibility, which is one of the pillars of Lectra’s strategy for ensuring sustainable growth for both the company and its customers.

The company is listed on Euronext and is included in CAC All Shares, CAC Technology, EN Tech Leaders, and ENT PEA-PME 150 indices. For more information, please visit lectra.com.

About OEKO-TEX®:

For more than 30 years, OEKO-TEX® has offered standardized solutions that companies in the textile and leather industry can use to transparently and sustainably optimize their manufacturing processes. Based on scientific principles, OEKO-TEX® contributes to bringing high-quality, safe, and sustainable products to the market. 35,000 manufacturers, brands, and trading companies in more than 100 countries are currently working with OEKO-TEX®.

At the same time, millions of consumers around the world use the OEKO-TEX® labels as a guide for their responsible purchasing decisions. Products and suppliers certified by OEKO-TEX® can be found in the online OEKO-TEX® buying guide at https://www.oeko-tex.com/en/buying-guide. Follow OEKO-TEX® on Facebook, Instagram, LinkedIn, and WeChat.

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Regulations Remain A Moving Target, But Fashion Still Has A Strong Mandate For Change

info@yousource.nl — Wed, 24 Dec 2025 15:52:30 +0000

A broad-brush recalibration of reporting rules has changed the letter of the law, but for brands pursuing meaningful sustainability goals, compliance was always a stepping stone towards a more strategic shift with a much deeper return.

While the recent EU Omnibus has changed the tenor and the timeline for some transparency and due diligence reporting, other critical compliance requirements remain intact and enforced. And far from seeing it as an offramp, leading brands are looking at deregulation as an opportunity to distinguish themselves by committing to tangible change

In recognition of this, TextileGenesis and The Interline are partnering to tell a series of stories about the mechanics, the methods, and the mandates for compliance in 2025.

After TextileGenesis’ launch of a new Compliance & Risk Management module, built from the foundations of fibre-forward and product-backwards traceability that have made the company an authority in granular, systematised visibility at the institutional level (with more than 2 Billion garments tracked), we explain why regulatory compliance remains an immediate and tangible concern – and we look at the three prongs that make up an effective solution.

In fashion and textiles, the last few years of debate and uncertainty have created a false sentiment that the urgency has fallen out of legislations covering different elements of sustainability, transparency, due diligence and disclosure. Some regulations have failed to come into force – and others that have been adopted have seen their language softened to the point that sponsors and companies that fall under their aegis alike have questioned their utility. This was especially true in the “EU Omnibus” which altered the timeline and the structure of enforcement across several different sets of regulations.

But behind this deflation in how fashion feels about the trajectory of legislation, is a very different reality – one where punitive enforcement, the impounding of imports, and fines with measurable impact on brands’ bottom lines are not just here, but are scaling upwards and outwards quickly.

On a purely numerical basis, we can count the number of legislations that are either approaching adoption (albeit sometimes in an altered form) or that are already in force. This is a total of more than 30 across major markets: 9 in the European Union, 5 in the United States, 2 each in the United Kingdom, France, and Australia, and pioneering rules in the Nordic countries, Japan, India, Brazil, and more.

While it’s often spoken about as an EU-led initiative, regulating what products can be made from, the territories their upstream journeys can touch whilst still meeting high (and rising) environmental and ethical bars, and how the companies selling them disclose that information, is now a global drive, manifesting itself in the New York Fashion Act, the CSRD, CSDD, the Green Claims Directive, Extended Producer Responsibility and many more.

By a similar token, the direct impact of the enforcement of those legislations is also being keenly felt, today, in different markets. In the USA, where the Uyghur Forced Labour Prevention Act (UFLPA) was signed into law at the end of 2021, the fashion industry alone has already had shipments withheld at ports – at the point where finished products are just a last-mile-logistics challenge away from stores and consumers – with a combined value of more than $90 million USD, the majority of which was not later released.

And although that particular piece of law is focused on a specific selection of regions and a single dimension (the inalienable human rights of a particular ethnic group), the wider regulatory landscape is far more multi-dimensional. For fashion businesses wishing to sell into, or do business within, a diverse spectrum of key markets, compliance with legislation is not just a matter of quantifying environmental variables, but modelling and managing extended-lifecycle impact and accountability, social and humanitarian initiatives, greenwashing regulations and more.

The regulatory net is not just tightening around fashion – it is also becoming more finely woven, from a wider range of threads, over time.

Taking account of that reality of complexity and urgency, a growing number of brands are also realising that complying with the relevant legislations for them requires more knowledge, visibility, and more robust data than they have historically had at their disposal – and these therefore need to be built out as new, and increasingly urgent, initiatives.

But, given the multi-tiered, globally-distributed, generally opaque nature of fashion supply chains, those organisations are often starting from a point of deep uncertainty as to the true composition of their supply chains. And existing enterprise technology ecosystems, built around the principle of passing the baton of product design, development, sampling, sourcing, and distribution back and forth between different parties and different systems, are perhaps the wrong foundation on which to build an effective chain of custody and a verifiable, data-backed approach to traceability.

This is where the relationship between visibility and risk is forged. Each transformational step in the journey from raw fibre to finished product where visibility breaks down represents a risk to the brand’s ability to comply with legislation that requires end-to-end accountability.

While we have already established that those risks can be felt on the bottom line, the likelihood of potential risk exposure translating into direct negative impact is also scaling upwards, with a 300% increase in shipments withheld by the US Customs and Border Patrol under the UFLPA in the second half of 2024. And in the context of the heightened attention being applied to imports and exports in light of trade disputes and tariff impositions, this border scrutiny could be set to rise even further in 2025.

For fashion brands sourcing overseas and importing into one or more consumption markets where regulations either apply today or will apply in the near future, then, compliance is a different and more vital conversation to the wider, longer-term question of how to accomplish complete traceability. There is, today, a window of opportunity for those companies to put systems, solutions, and processes in place to reduce their exposure to risk and comply with the relevant legislation.

As Amit Gautam, Founder & CEO of TextileGenesis puts it:

“In light of the accelerating pace of legislative changes in the fashion industry, regulatory compliance has transformed from a mere obligation into a pressing priority. As a result, brands must recognise that non-compliance not only jeopardises their operations but also threatens their reputation and bottom line. The reality is that more than 30 significant legislations are poised for adoption across key markets, underscoring the urgent need for brands to build robust systems that ensure accountability and transparency. With fines and the withholding of shipments becoming increasingly common, the stakes have never been higher. To thrive in this complex landscape, brands must invest in comprehensive risk management strategies that leverage real-time data and automation to identify and mitigate compliance risks effectively. As I often emphasise, “In the race for sustainability and compliance, those who embrace transparency and accountability will not just survive; they will lead the way into a responsible future.””

Done correctly, this kind of risk-based compliance, accountability, and transparency will incorporate many of the same building blocks and more comprehensive transparency, as well as contributing to the strategic and cultural steps needed to institutionalise best practices and build more risk-proof workflows. But in the here and now, identifying and heading off the risks of non-compliance is its own mission-critical project – one that both TextileGenesis and The Interline believe should be built as a progressive, three-pronged process.

The first of these prongs is risk identification and mitigation that’s anchored directly into the regulations we’re already familiar with – and the environmental and social issues that were the catalysts for their creation. The starting point for this is open-source documentation and databases published by government and non-government bodies, including the UFLPA from the US CBP, a library of certification bans from the Global Organic Textile Standard (GOTS), fibre-specific guidelines from the International Cotton Association (ICA), and reference lists of “banned entities” from organisations like Textile Exchange.

Each of these open source datasets is publicly available to use, and compliance strategies that use them as the foundation stand the best possible chance of complying with the letter and the spirit of legislation. Without effective systems and applications that incorporate them though, these documents remain static lists that must be pored over manually at the point of every purchase order so that, from the brand’s point of view, the most likely risks can be identified before production begins.

The difficulty with this manual approach is how time-consuming it would be, how frequently it would need to be manually performed, and the inevitable erosion of accountability and accuracy that would follow. These lists would also need to be compared against accurate data either provided directly by upstream partners, or by inspection bodies and intermediaries. And as the incidence of over-claiming in preferred materials shows us (roughly ten times the amount of organic cashmere that is actually produced each season is being claimed by suppliers, for instance) reliability at the point of original data entry is difficult to guarantee.

Instead, systematising this surfacing of data from open-source repositories, and automating the process of auditing new purchase orders against it promises to sidestep all of these challenges of attempting to marshal the same ever-changing data manually. This is the approach that TextileGenesis have taken with the first layer of their new Risk & Compliance Management module, which is architected on top of the same widely-adopted systems and data sources as the company’s other tools and capabilities, and which brings up-to-the-minute, officially-sourced risk information into a single environment with other supply chain mapping, discovery, and traceability tools.

That same foundation also underpins the second prong: providing models that allow brands to work backwards from both already-identified legislation and disclosure requirements and their own sustainability targets to arrive at a list of regions they have sourced in that may be considered sensitive.

This is a key consideration for any brand evaluating its near-term ability to comply with legislation by working outwards from its own existing sourcing relationships and sustainability targets and commitments, rather than beginning with libraries of potentially problematic partners. As a case in point, the prevailing understanding of the UFLPA is that it applies to products whose journeys have, at some point, travelling through a particular region in China, but the reality is that the majority of the $90 million US in shipments blocked upon entry to the United States were withheld because they had come from Vietnam.

For fashion brands, the choice of where to source fibres, fabrics, trims, and manufacturing capacity is driven as much by the commitments they have made to customers, employees, and – increasingly – regulators and other oversight bodies as it is by cost. And on that basis, the true definition of risk will be informed by that combination of different factors.

This is why TextileGenesis has approached brand-specific risk management and compliance in a logical way. Companies can personalise their risk profiles at a regional level, so that any supply chain activity that touches that region is automatically flagged as a risk. Or they can add greater granularity and assign risk to specific locales or even to particular companies and their potential subcontractors.

This approach also takes into account the multi-faceted nature of sourcing different product categories and the variety of different reasons – from price to specialised skills – that a particular region or supplier might form part of a brand’s upstream network. With this extra dimensionality, Brands are able to select a province or region, choose a material type, and then filter by what TextileGenesis dubs “transformation area,” so that risk can be identified when a specific combination of treatment, material, and region, for example, is part of the purchase order – but not when those variables occur in different combinations.

These risk recipes are also unique and locked to each individual Brand that uses the TextileGenesis platform. No partners are notified when they appear as part of a risk notification, and no other TextileGenesis users (Brands or other Supply Chain Organizations) are pushed the same combination of factors that trigger the risk flag.

This personalisation is also a fundamental part of the third prong of risk and compliance management – one that builds on the principles of the previous two and ladders up to a proactive model of surfacing and managing risk. This is where TextileGenesis has begun to employ artificial intelligence, making an AI-powered risk assessment tool available that captures complex variables from across the majority of the 14,000 Supply Chain roles that are registered on the platform.

For brands, the ability to run this kind of risk modelling continuously, based on both open-source frameworks and their own broad and granular risk profiles, already represents a step forward. But AI also gains the ability to take an even wider range of variables into account, including corruption, fraud and bribery, pollution, health and safety, wage protection and fair wages, working conditions, and much more. And as the regulatory landscape continues to evolve, this approach to proactive, personalised, always-on risk assessment could become essential to ensuring compliance.

Crucially, two of these prongs are being provided by TextileGenesis at no additional cost to its userbase of more than 120 brands, with the reasoning that unifying risk management and compliance with the broader accretion of individual components of traceability offers the best route to bringing compliance dashboards, insights, and actions into the same system used to map supply chains, monitor the journey of fibres through them, and calculate the impact of individual products.

And as vital as compliance is here and now, it is only the tip of the iceberg compared to the wider feature set of the TextileGenesis platform, which has already traced more than 2 Billion sustainable garments to date.

As we progress further into 2025, and the regulatory agenda continues to evolve, The Interline and TextileGenesis will be documenting the next practical steps the fashion industry can take towards tackling compliance, traceability, and transparency at scale – and framing those efforts as part of a wider industry push towards deep transformation that transcends any specific legislation.

Read the article on The Interline here.

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Recover, TextileGenesis to verify recycled material supply chain integrity

info@yousource.nl — Wed, 24 Dec 2025 15:32:29 +0000

Jangoulun Singsit, Just Style

Recover and TextileGenesis will digitally track recycled waste materials across the entire textile value chain.

The initiative aims to monitor the journey of Recover’s recycled cotton and polycotton materials from their inception as fibres to their final form as completed apparel.

For this purpose, two representative styles have been chosen to test the platform across various supply chain models.

To ensure a verified chain of custody at each stage of transformation, TextileGenesis used its Fibercoin technology to create digital tokens corresponding to each kilogram of material.

This pilot represents a key step in Recover’s strategy toward circularity by showcasing how digital traceability can confirm the authenticity of recycled content, encourage supplier engagement, and facilitate compliance with regulations such as the upcoming EU Digital Product Passport (DPP).

By integrating TextileGenesis’ traceability platform, Recover seeks to enhance its current methods, which include physical tracers and Global Recycled Standard (GRS) certification, by introducing an additional layer of transparency.

Upon successful completion of the industry pilot, Recover and TextileGenesis plan to implement comprehensive fibre-to-retail traceability for Recover recycled fibres throughout the textile supply chain.

GlobalData Strategic Intelligence

Fiber-to-retail traceability will provide Recover and its brand partners with access to a verified digital chain of custody. This system will support authenticated recycled content claims, integrate with physical tracer audits as needed, and offer insights into supplier ESG credentials along the supply chain.

Recover senior sustainability manager Orsolya Janossy stated: “Traceability plays a foundational role in validating circularity claims and preparing for regulations like the EU Digital Product Passport.

“This pilot will enable us to test the TextileGenesis system in real-world conditions. It will provide our brand partners with verified data to support responsible sourcing, product-level disclosures, and credible circularity claims.”

Recover’s supply chain partners were integrated into the TextileGenesis platform through multilingual training and comprehensive technical support.

The suppliers executed transactions using robust Fibercoin technology modules, which resulted in a transparent digital footprint for each unit produced, says Recover. The success of this initiative was attributed to TextileGenesis’ structured onboarding process, localised support, and responsive assistance.

TextileGenesis founder and CEO Amit Gautam said: “Recover is demonstrating how traceability can be embedded into circular business models—not just to validate recycled content but to create the verified data infrastructure needed for regulatory compliance and brand accountability.”

Last month, TextileGenesis partnered with outdoor brand global conglomerate Fenix Group to optimise traceability and transparency and address the growing demand for sustainable practices in the outdoor industry.

Read the full article on Just Style here.

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Fenix Outdoor Group Partners with TextileGenesis for Fibre-to-Retail Traceability

info@yousource.nl — Wed, 24 Dec 2025 15:25:27 +0000

Collaboration boosts transparency across Fenix’s supply chain, reinforcing sustainability and regulatory compliance.

TextileGenesis, a Lectra company, has partnered with Fenix Outdoor Group—owner of premium outdoor brands like Fjällräven, Hanwag, Royal Robbins, and retailers such as Globetrotter and Naturkompaniet—to implement fibre-to-retail (FTR) traceability across its product lines.

Focusing on preferred materials including cotton, synthetics, animal fibres and MMCFs, the collaboration will use TextileGenesis’ digital token-based technology to enable robust material tracking from source to shelf.

“This partnership allows us to transparently communicate the journey of our products, building consumer trust and reinforcing our commitment to responsible sourcing,” said Saskia Bloch, Global Sustainability Director, Fenix Outdoor.

The initiative builds on a successful 2023 pilot and aligns with growing consumer and regulatory demand for verified sustainability claims.

“Fenix is setting a strong example by embedding traceability into its operations,” said Amit Gautam, CEO, TextileGenesis. “Together, we’re advancing sustainable practices in the outdoor industry.”

By integrating TextileGenesis’ platform, Fenix aims to ensure end-to-end supply chain transparency and uphold the highest standards of ethical sourcing.

Read the article on Textile Insights here.

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